Glossary

Confidence Score

Definition

A confidence score is the goal owner's estimate of how likely a goal is to be met, usually on a simple scale such as 1 to 10 or red/amber/green. It captures judgment that raw progress percentages miss: a goal at 40% might be on track if the work is ramping, or doomed if it has stalled. Its weakness is that it is an opinion.

Confidence scores are useful because progress alone is ambiguous. A Key Result halfway to target tells you nothing about whether the second half is harder, easier, or already blocked. The owner's confidence carries that context in a single signal.

The danger is confidence theater: scores drift to green because amber invites questions, and the first honest red appears only when it is too late to act. Tying confidence to observable work, not just to how the owner feels, is what keeps the signal trustworthy.

Example

A Key Result sits at 0.3 with two weeks left but the owner marks confidence green, because the launch that moves it is shipping Monday.

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